San Francisco - Battery Rathbone McIndoe - Catalog Shoot - AW 2015-16

This is an abandoned battery from Frist and Second World War. It was used to defend the Golden Gate from minesweepers. After half century, the place was in rusty textures and broken walls. The battery was the perfect place to imagine the result of the wars and it was leading us to think how we can bring people together to fight with other people. At the end we were dying for nothing! My collection is about disciplinary power and its effect on the society. I came this point from Michel Foucault`s Desipline and Punishment book. In the book, he talks about Panopticon Prison, which is the first prison in the world. Disciplinary power is exemplified by Bentham's Panopticon, a building that shows how individuals can be supervised and controlled efficiently. Institutions modeled on the panopticon begin to spread throughout society. Prison develops from this idea of discipline. It aims both to deprive the individual of his freedom and to reform him. The penitentiary is the next development. It combines the prison with the workshop and the hospital. The penitentiary replaces the prisoner with the delinquent. The delinquent is created as a response to changes in popular illegality, in order to marginalize and control popular behavior.

special thanks to great people who worked with me for this photo shoot;

Photograhy : Zeynep Enderoglu
Hair : Zeynep Enderoglu
Model : Brooke Belvedere
Makeup : Mariana Mc Gratth

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16

San Francisco - Battery Rathbone McIndoe - Ozanhan Kayaoglu - AW 15/16